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Mission log
2025work

CRM & Product Engineer

Shiksha Vijay (Times Group)

Designed and shipped the public website plus the internal CMS/CRM that regional managers run operations on.

context

The problem

A Times Group education initiative needed both a public face and an operational backbone: regional managers tracking campaigns, school engagement and metrics had no unified system.

contribution

What I did

  • Designed and developed the complete public website along with the internal CMS/CRM platform used by regional managers.
  • Built backend services, dashboards and data workflows to visualize performance metrics, automate operations and keep business data consistently accessible.
  • Experimented with AI-generated summaries and content support for internal operations.
  • Collaborated directly with stakeholders to translate business requirements into production-ready systems.
impact

Impact

Single platform now tracks campaigns, school engagement and operational metrics across regions.

Improved load speed and backend reliability of the core platform.

technologies
FastAPIPostgreSQLReactDockerJWT Auth